Stacked Smeg x Nespresso concept machine with ceramic cup, minimalist studio backdrop

Smeg x Nespresso

Industrial Design, Product Visualization

2024

A visual and functional exercise in restraint, merging SMEG’s retro-futurist DNA with Nespresso’s compact, system-based logic.

This collaborative effort involved developing concept directions and product visualization for a proposed partnership between SMEG and Nespresso.

Kansliet’s role was to support the industrial design process with early-stage concept refinement, material studies, and visual narratives. The goal was to help both brands explore how their identities might co-exist in a shared product expression — one that felt intuitive, premium, and unmistakably designed.

Renderings were produced for internal alignment and external pitching, balancing technical realism with emotional tone. The design work emphasized tactile surfaces, minimal interfaces, and an object language that could live comfortably in both brands’ ecosystems.